Binance France's President Discusses Q1 Achievements, Introduces New Products, and Outlines EU Strategy
During the 2025 edition of the Paris Blockchain Week, BeInCrypto sat down with the President of Binance France, David Prinçay. Prinçay talked about the exchange's growth in France, its focus on education, and the launch of its new product - Binance Wealth.
Binance on the Rise
Globally, Binance has seen impressive growth with over 250 million registered users at the end of 2024, which skyrocketed to 265 million just three months later in Q1 2025. Retail adoption increased by over 47% among total users, and institutional adoption surged by over 97%. The exchange's average daily trading volume grew by 27%, with a significant 144% increase in TVL, showing a growing belief in crypto's long-term earning potential. Binance became the first centralized crypto exchange to surpass $100 trillion in combined all-time trading volume, marking an industry milestone.
Binance France's Momentum
In France, Binance has seen a steady expansion since its PSAN registration. Leveraging a strong compliance infrastructure,Binance France's commitment to user centricity, education, and community, and local infrastructure investments, the French market continues to engage with crypto in a forward-thinking manner. Despite ranking 22nd globally in crypto-adoption (Chainalysis report), France remains a strategic market for finance in Europe.
Binance's Navigation of Crypto Regulation in France and the EU
Regulatory compliance is at the heart of Binance France's operations, with a dedicated compliance team, robust KYC-AML processes, and a transparent working relationship with regulators. France's regulatory landscape does not prevent growth, but rather provides a clear framework that instills confidence among users and companies.
Introducing Binance Wealth
Recently, Binance France announced Binance Wealth, tailored to meet the demands of wealth managers and HNWI clients for secure, regulated digital asset access. This new platform enables French financial advisors to offer crypto exposure to their clients, bridging the gap between traditional finance and the crypto space.
Binance's Partnership with Printemps
Binance forged a strategic partnership with Printemps, one of France's most iconic department stores, integrating Binance Pay and opening up the store to a new generation of digital native crypto clients. This collaboration demonstrated the potential of Web3 innovations and traditional retail coexistence, helping drive real-world crypto utility both locally and globally.
Growing Binance Pay's User Base
Binance Pay experienced a 226% growth in user base in 2024, securing 70K new users. This growth is attributed to an expanding network of merchants and lifestyle vendors, making it easier for users to pay with crypto in their daily lives.
Adoption Trends among French Users
Binance's French user base tends to skew towards the 25 to 45 age group, but adopters of all ages, including the older generation with a good educational background, are increasingly curious about crypto. Nevertheless, there is still a strong need for financial education to address user concerns.
Binance's Security Measures
Binance applies industry-leading security practices, real-time monitoring, and mandatory 2FA processes to protect its users. For the French market, Binance enforces additional local compliance and security protocols, with a dedicated support team for French users. The company emphasizes collaboration on user security education to combat scams, especially those that impersonate banks or providers.
Deregulation in the Crypto Industry
Regulation is not a hindrance but a catalyst for trust, stability, and long-term growth in the crypto industry when done in consultation with the sector. Binance actively collaborates with regulators worldwide, advocating for pro-innovation regulations that promote a safe and responsible evolution of the industry.
The Risks of Underregulation in the Crypto Industry
Deregulation, on the other hand, can expose the crypto industry to various threats and lack of consumer protection. Binance advocates for a well-regulated landscape with adaptable regulations to protect consumers and ensure industry resilience.
Binance's Challenges and Opportunities in France
Massive adoption creates both challenges and opportunities for Binance in France and globally. While education remains central to their strategy, Binance is investing in local partnerships and community engagement initiatives to break down psychological, cultural, and technical barriers to crypto adoption.
Inflation's Impact on Bitcoin
Bitcoin serves as a hedge against inflation in the long term, but short-term volatility can affect all asset classes. Binance encourages diversification across crypto and traditional assets, providing users with tools like regulated stablecoins, staking products, and educational resources to build a resilient portfolio.
Binance's Vision for the Future
Binance aims to deepen its footprint in France, expanding product localization while catering to user needs. The company's strategy focuses on regulatory compliance, community engagement, and innovation, as it sets the stage for the next billion users, with France playing a crucial role in this journey.
All in all, Binance France continues to navigate the European regulatory landscape with a strategic approach that promotes a safe, responsible, and compliant evolution of the crypto industry while driving financial inclusion and accessibility.
- Binance, with over 265 million registered users, saw impressive growth in 2025, with retail adoption increasing by over 47% and institutional adoption surging by over 97%.
- The exchange's average daily trading volume grew by 27%, and Binance became the first centralized crypto exchange to surpass $100 trillion in combined all-time trading volume.
- In France, Binance has seen a steady expansion since its PSAN registration, leveraging a strong compliance infrastructure and focusing on education and community.
- Regulatory compliance is at the heart of Binance France's operations, with a dedicated compliance team and robust KYC-AML processes.
- Binance France recently announced Binance Wealth, a platform tailored for wealth managers and HNWI clients to access secure, regulated digital asset access.
- Binance forged a strategic partnership with Printemps, one of France's most iconic department stores, to promote Web3 innovations and traditional retail coexistence.
- Binance Pay experienced a 226% growth in user base in 2024, securing 70K new users, thanks to an expanding network of merchants and lifestyle vendors.
- The French user base of Binance tends to skew towards the 25 to 45-year-olds, but adopters of all ages are increasingly curious about crypto.
- Binance applies industry-leading security practices, real-time monitoring, and mandatory 2FA processes to protect its users, enforcing additional local compliance and security protocols for the French market.
- Binance advocates for regulatory consultation and pro-innovation regulations that promote a safe and responsible evolution of the industry.
- Deregulation can expose the crypto industry to various threats and lack of consumer protection, as Binance emphasizes the need for a well-regulated landscape with adaptable regulations.
- Massive adoption creates challenges and opportunities for Binance, with education and local partnerships key to breaking down barriers to crypto adoption.
- Bitcoin serves as a hedge against inflation in the long term, but short-term volatility can affect all asset classes, prompting Binance to encourage diversification.
- Binance aims to deepen its footprint in France, expanding product localization while catering to user needs and setting the stage for the next billion users.
- All in all, Binance France continues to navigate the European regulatory landscape with a strategic approach that promotes a safe, responsible, and compliant evolution of the crypto industry while driving financial inclusion and accessibility.
