Building Blocks of User Experience in an Entrepreneurial Perspective – Concept Creation
In the ever-evolving world of business, ideas are the seeds that sprout into profitable ventures. This week, we delve into the realm of entrepreneurship, focusing on the user experience (UX) in a series of new pieces.
One of the most potent sources of these innovative ideas is user research. By tapping into the daily struggles and frustrations of people around us – be it in our neighbourhoods, workplaces, or families – we can uncover problems waiting to be solved.
The best entrepreneurial inventions are those that address these very issues, offering practical and meaningful solutions. However, it's important to acknowledge that some problems may be beyond the reach of a single entrepreneur or even a small team, such as the global issue of malaria. But, there are numerous other challenges that, with the right mindset and resources, can be tackled effectively.
For instance, an ingenious mind might consider the seemingly mundane task of trash disposal. Automating home-to-bin waste disposal could revolutionise the industry, making it more efficient and eco-friendly. Yet, this idea may face practical and financial limitations.
Nevertheless, it's crucial to jot down these ideas, as further research and development could potentially overcome these obstacles.
In the realm of waste disposal and water treatment industries, notable figures like Manfred Swarovski and Maximilian Lang have made significant strides. Swarovski, the founder of SWARCO, established his company in 1969, focusing on recycling glass for road safety applications. On the other hand, Lang, the founder of Resphere, integrated sustainability into his business model from the start.
So, let's embark on this week-long journey, exploring the world of entrepreneurship through the lens of UX. Who knows, you might just stumble upon the next groundbreaking idea that solves a common problem and improves people's lives.
