Collaboration Between Qliktag and Crossmint Empowers Web3-Based Phygital Products
Qliktag Software Inc. has announced a strategic partnership with Crossmint, a leading blockchain platform, marking a significant step forward in expanding the capabilities of Qliktag's phygital product platform. This collaboration aims to redefine consumer interaction in the Web3 age by blending the physical and digital realms.
The primary focus of the partnership is to enable the large-scale creation of digital twins - virtual representations of physical products. Qliktag's existing platform already utilizes secure digital identifiers, unclonable NFC chips for product authentication, and Web3 capabilities for verifying ownership. With Crossmint's robust Web3 development tools, these enhancements are intended to be deployed through a seamless backend integration.
The partnership also includes plans to roll out advanced functionalities such as the automatic minting of NFT tokens for connected products, product registration, ownership transfer, revenue sharing, and direct digital twin data updates on blockchain networks. This will provide users with the ability to register products on-chain, transfer ownership tokens, share revenue streams, and maintain or update digital twin data directly on blockchain networks.
Crossmint's leadership has identified a rising trend in the tokenization of physical products, particularly in sectors requiring transparency and traceability. The partnership between Qliktag and Crossmint is intended to meet the growing demand for a secure and blockchain-agnostic infrastructure to support the tokenization of physical products. Crossmint expects the new alliance to facilitate seamless product tokenization for brands adopting Web3 solutions while meeting regulatory expectations for digital transparency.
The joint technology teams from both organizations are working on implementing necessary integrations to streamline the creation of tokenized, connected, and phygital products. The enhancements are designed to be versatile and scalable, allowing digital twins to be deployed across various blockchain environments, making the integration versatile and scalable for enterprise-grade solutions.
Qliktag's product and marketing leadership have observed increased interest from innovative brands and independent creators seeking to build unique, personalized products for digitally native consumers. The partnership aims to enhance the platform's features and broaden its applicability. Integrating smart contracts and NFC technology into products allows them to carry digital identity and emotional resonance, in addition to physical worth.
The collaboration represents a major step forward in transforming how physical products are connected to their digital counterparts using blockchain-based technologies. Blockchain's ability to provide traceability and authenticity is seen as aligning well with the growing market for luxury goods, fashion, and high-value products.
On September 16, 2025, Qliktag Software Inc. signed a strategic partnership pact with JFZ Label Printing Co. Ltd., further strengthening its commitment to this innovative partnership. The partnership between Qliktag and Crossmint is poised to revolutionize the way consumers interact with products in the Web3 age, bridging the gap between the physical and digital worlds.
