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In October 2024, the European car market witnessed a mix of familiar names and newcomers vying for top spots in both the traditional and electric vehicle segments. Here's a breakdown of the key findings.
The Mercedes-Benz GLC took third place in the overall sales chart, with 33,540 deliveries and a 4.3% market share. The Ford Kuga also made an appearance in third place, albeit with a smaller number of registrations at 3,854 units and a 4.7% share. The Kia Sportage claimed seventh place with 20,838 units and a 2.7% share.
In the plug-in hybrid vehicle (PHEV) market, the Volvo XC60 stood out as the best-seller, both in the year-to-date and in October. The XC60 registered 46,550 deliveries for the year, accounting for 6% of the market, and 5,658 registrations in October, representing a 6.9% market share.
The BMW X1 came in fourth place, with 31,319 units and a 4% share, while the Mercedes-Benz X1 achieved a record result in second place, with 4,054 deliveries and a 5% market share. The Mercedes-Benz E-Class took eighth place with 1,910 registrations, marking a significant 430.6% surge in demand and a 2.3% market share.
The VW Tiguan finished fourth with a record 3,479 units and a 4.3% share, and the Skoda Enyaq recorded 58,013 units in the first 10 months of the year, giving it a 3.6% share. The Cupra Formentor finished fifth with 23,909 deliveries and a 3.1% share.
The European BEV market registered a 6.3% year-on-year increase in October, totaling 169,723 units. The Skoda Enyaq took its first-ever win in the BEV market in October, with 11,188 registrations. The VW ID.4 took sixth place with 51,394 new models delivered.
The Audi Q4 e-Tron finished fourth in October's BEV top 10, with 5,584 deliveries. The Tesla Model 3, which usually leads the BEV market, saw a dip in October, recording its lowest monthly total since April 2024 with 4,535 registrations. Volvo's EX30 placed fifth in October's BEV top 10, with 5,441 registrations.
Despite not leading the monthly delivery figures, the Tesla Model Y maintained its grip on the market, registering 164,017 units in the year to date. The Ford Kuga came in second with 37,430 registrations and a 4.8% share. The VW ID.4 finished third in October's BEV top 10, with 6,670 registrations.
The BMW i4 finished in 10th place, with 37,407 registrations. The MG4 recorded 45,766 units, making up 2.8% of deliveries. The Porsche Cayenne posted 21,606 registrations, resulting in a 2.8% share.
In a significant development, BMW (including Mini) was the leading group in the PHEV segment, with a 26% share among manufacturers. The VW ID.7 completed its delivery ramp-up, with 5,348 new models taking to European roads in October.
As we look ahead, the BMW iX1 could overtake the MG4 if it maintains its strong form, with 43,404 deliveries. The VW ID.3 jumped up one position to eighth, with 46,288 registrations. The Audi A3 finished in ninth, with 20,233 registrations and a 2.6% share. The Volkswagen ID.Y, which usually leads the BEV market, did not do so in October, finishing second with 8,865 units.
In conclusion, October 2024 saw a dynamic mix of vehicles battling for top spots in both traditional and electric vehicle segments. As the demand for electric vehicles continues to grow, it will be interesting to see how the market evolves in the coming months.
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