Cryptocurrency platform Crypto.com teams up with underdog organization to provide prediction markets across the country
Crypto.com and Underdog Partner to Revolutionize Prediction Markets in the US
In a groundbreaking move, Crypto.com and Underdog have joined forces to create the first prediction markets within a single app in the United States. The collaboration, announced on March 14, 2023, marks a significant step forward in the integration of blockchain technology and sports.
Jeremy Levine, the founder and CEO of Underdog, sees a bright future for prediction markets in the sports sector. He believes that this development will revolutionise the way fans engage with their favourite sports.
Crypto.com, a leading cryptocurrency platform, is integrating Underdog's technology into its app to facilitate this innovation. The partnership aims to enhance the sports experience for customers nationwide, offering a new level of interaction and excitement.
Crypto.com has already made strides in this area, having been the first to introduce sports event contracts through its licensed trading platform. This move was followed by FanDuel's recent announcement of a deal with CME Group to roll out financial event contracts, indicating that operators are exploring innovative ways to engage customers.
With this partnership, Crypto.com and Underdog are set to redefine the sports landscape, offering fans a unique and engaging way to predict the outcomes of their favourite sports events. This collaboration is a testament to the growing potential of blockchain technology in the sports industry and beyond.