Discussion on Sports Wagering Gathers Momentum at Sloan Analytics Conference
Uncensored Insights on the Rapid Evolution of US Sports Betting
The booming world of sports betting is shaking things up, putting legal sports betting on the map in the US, and it's only getting started. Here's a rundown of the latest developments in the rapidly evolving landscape of US sports betting.
In just seven years, the game has changed drastically—thanks to the striking down of the Professional and Amateur Sports Protection Act (PASPA) by the Supreme Court in 2018. That decision paved the way for multiple states to legalize sports betting, setting the stage for an explosion of growth in the market.
Friday's "Skin In The Game: Sports Gambling's Emergence In The U.S." panel at the MIT Sloan Sports Analytics Conference in Boston highlighted the groundswell of support for the emerging industry. For the first time at the conference, legal sports betting was treated as an established reality, not a distant possibility.
At the panel, experts discussed the current trends and future prospects of the sports betting industry, providing unique insights into the state of the business. William Hill CMO Sharon Otterman, Perform CCO Andrew Ashenden, ESPN broadcaster Doug Kezirian, FanDuel Group President and COO Kip Levin, and Sportradar U.S. President Matteo Monteverdi were among the panelists who addressed a diverse range of topics, including the importance of online access, minimizing "friction," the debate over integrity fees, and the impact of in-game betting.
One primary takeaway is the centrality of online and mobile betting to the industry's success. New Jersey, which legalized regulated sports betting in August 2018, has been a trailblazer, with over 90% of the growth in the state's sports betting market coming from these platforms. Mississippi's limited retail-only approach, on the other hand, has significantly hampered growth due to mobile's absence.
Approximately 25 states now regulate sports betting, with Mississippi, Pennsylvania, and Hawaii being notable examples[1][2][3][4]. However, the legal landscape is fluid, with various states still deliberating on legislation and pushing for mobile sports betting.
The sports betting market has experienced impressive growth, with over $149.7 billion in wagers placed in 2024[4], and the trend is expected to continue thanks to the convenience and accessibility offered by mobile platforms. Regulation and integrity measures are in place to ensure market stability while generating tax revenue for state budgets.
The panelists emphasized the role of competition among sportsbooks, fueled by bonus offers and user-friendly apps, in benefiting consumers. As the industry matures, it's becoming increasingly integrated into mainstream sports culture, providing new engagement opportunities for fans and creating a substantial economic sector around regulated gambling.
The future of sports betting in the US is bright, with ongoing legislative efforts, market growth, and increased consumer interest. As technology advances and regulations adapt, the market is set to continue its rapid transformation in the coming years.
Insight Takeaways:
- Online and mobile betting has been critical to the growth and accessibility of the sports betting market, with over 90% of growth in New Jersey coming from these platforms.
- A number of states—including Mississippi, Pennsylvania, and Hawaii—have legalized sports betting, but the landscape continues to evolve as more states debate and enact legislation to expand access.
- The regulated sports betting market has generated significant revenue and contributed to tax revenue while fostering competition among sportsbooks and benefiting consumers.
- The industry is likely to grow further as technology develops and regulations adapt to maintain market integrity and consumer protection.
- Further Reading*
- USA Today Sports Betting Report
- American Gaming Association Sports Betting Fact Sheet
- PlayUSA.com Guide to Legal Online Sports Betting in the US
- GamblingCompliance's Legal Sports Betting in the U.S.
- The panel at the MIT Sloan Sports Analytics Conference discussed the significance of online and mobile betting in the sports betting industry, with New Jersey witnessing over 90% growth through these platforms.
- The sports betting market has been marked by the legalization of sports betting in several states such as Mississippi, Pennsylvania, and Hawaii, with the landscape constantly evolving as more states consider legislation.
- The growth of the regulated sports betting market has resulted in substantial revenue and tax revenue, while fostering competition among sportsbooks for the benefit of consumers.
- As technology progresses and regulations adapt to maintain market integrity and consumer protection, the sports betting market is expected to further expand.
- The boom in the US sports betting market has been catalyzed by the striking down of the Professional and Amateur Sports Protection Act (PASPA) in 2018, paving the way for multiple states to legalize sports betting.
- Representatives from sportsbooks such as William Hill, FanDuel, and Sportradar participated in the "Skin In The Game: Sports Gambling's Emergence In The U.S." panel to share insights on various topics, including the debate over integrity fees, the importance of online access, and the impact of in-game betting.
- The sports betting industry, a part of the broader casino-and-gambling and casino-games sectors, is becoming increasingly integrated into mainstream sports culture, offering new engagement opportunities for fans.
- In just seven years, the sports betting market has undergone a dramatic transformation, highlighted by the legalization of regulated sports betting in states like New Jersey.
- The sports betting market is projected to continue growing, with over $149.7 billion in wagers placed in 2024, as mobile platforms provide greater access and convenience for users.
