Europe's hidden gem revealed: ranking unveils Croatia's least-appreciated shore
Nestled on the Dalmatian Riviera, Punta Rata beach in Brela, Croatia, is often referred to as the "Pearl of the Dalmatian Riviera." This stunning beach is currently one of the most beautiful in Europe, according to travel magazine Merian.
But Croatia's allure doesn't end with Punta Rata. The island of Hvar, known as the "island of the sun," lies in the south of the country off the Dalmatian coast. Hvar is one of the most popular islands in Croatia, but a hidden gem can be found in its quieter corners. The charming village of Zavala, situated on the south side of the island, is home to two enchanting beaches: Zavala and Velo Žolo.
Zavala, a small fishing village, lacks the amenities of its bustling counterparts, but it more than makes up for it with its natural beauty. The beaches here consist of pebbles and concrete sun loungers, gently sloping into the turquoise water. The beach in Zavala is said to be the most beautiful on the island of Hvar, and it has recently been recognised as the most underrated in Europe by London lifestyle magazine "Time Out."
Zavala serves as a starting point for excursions to the nearly uninhabited island of Šćedro. The village also offers access to the Pitve-Zavala tunnel, which has made Hvar's most beautiful sandy beaches more accessible.
Meanwhile, in northern Spain, the Playa de Gulpiyuri, a beach said to be the smallest in the world with a length of about 40 meters, lies 100 meters inland. This unique beach was created by the collapse of a limestone cave. At high tide, seawater flows through an underground tunnel into Playa de Gulpiyuri. Despite its charm, this underrated beach remains relatively unknown, making it a hidden gem worth discovering.
Another notable beach is Zlatni Rat, also known as the "Golden Horn," located on the island of Brač. This natural beauty changes with the wind and tide, and it was ranked 7th among the Top 20 most beautiful beaches in Europe 2025 by Condé Nast Traveler. However, a part of Zlatni Rat has disappeared before, adding a touch of mystery to this Adriatic gem.
In conclusion, whether you're seeking the beauty of Croatia's hidden gems or the unique charm of Spain's smallest beach, these underrated destinations offer a refreshing change from the well-trodden tourist paths. So, pack your bags and embark on a journey to discover these hidden treasures.
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