In the year 2025, Ghana boasts the highest number of users for YouTube and Facebook.
In the digital age, social media platforms have become an integral part of daily life for many people around the world, including those in Ghana. A recent report from DataReportal, a platform that publishes social media statistics, sheds light on the usage of some popular social media platforms in Ghana.
The report does not provide information about the users of any other social media platform in Ghana, except for YouTube and Facebook. According to the report, both YouTube and Facebook have an estimated 7.8 million users in Ghana each. TikTok, however, is not included in the report, and the information about its users in Ghana comes from a different source.
When it comes to the most-used platform in Ghana, WhatsApp takes the lead. The report does not show WhatsApp as having the most users in Ghana, but a separate survey of young Africans, including Ghana, predicts that WhatsApp will surpass Facebook as the most-used platform in 2025, with 90% of users. It's important to note that the data about WhatsApp users in Ghana is not part of the latest report from DataReportal.
WhatsApp's user base in Ghana is not estimated, but the report does indicate that WhatsApp is the most used online platform in Ghana, with 93% of users reporting regular use. YouTube, with its 7.8 million users, follows closely behind.
It's worth mentioning that the report from DataReportal does not provide information about the number of active users or daily users of any social media platform in Ghana, including TikTok and WhatsApp. Additionally, the report does not show the demographics of YouTube and Facebook users in Ghana.
In conclusion, while the report from DataReportal provides valuable insights into the usage of YouTube and Facebook in Ghana, more research is needed to fully understand the social media landscape in the country, particularly regarding TikTok and WhatsApp.
