MediaKind extends MK.IO platform onto Amazon Web Services (AWS)
MediaKind, a leading media technology company, has announced the availability of its MK.IO Platform on Amazon Web Services (AWS). This move is aimed at empowering creators, developers, and brands to redefine streaming for a global audience.
The MK.IO Platform offers a comprehensive suite of advanced monetization tools, including dynamic ad placements, promotions, interactive banner ads, and subscriptions for hybrid monetization strategies. It operates under a pay-as-you-go model, eliminating the need for upfront integration costs.
Allen Broome, CEO of MediaKind, stated that the availability of MK.IO Platform on AWS strengthens the company's mission. He emphasised that the partnership would provide clients with a future-ready architecture designed to protect their revenue streams.
The MK.IO Platform on AWS is built to run on AWS's global infrastructure, ensuring that content can deliver premium streaming experiences at scale. It guarantees flawless video for live and on-demand content, ensuring uninterrupted experiences and unmatched performance during major global events.
Moreover, the platform includes built-in digital rights management (DRM) and security features for an efficient, secure, and high-quality viewing experience. One of its standout offerings is Beam, which enhances live sports contributions with real-time, programmable edge nodes for audience engagement.
The deployment options of the MK.IO Platform on AWS are flexible, allowing seamless integration with AWS tools like Amazon Elastic Kubernetes Service (EKS) and Amazon Simple Storage Service (S3). The platform's offering is scheduled to be available on AWS Marketplace by the end of 2024.
For more information, visit MediaKind's website. This move is set to revolutionise the streaming industry, offering high-quality video experiences, monetization options, and audience-engagement tools to a global audience.
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