Modernizing traditional apps relies heavily on low-code platforms
In the modern business landscape, efficiency is key. One company making waves in this regard is Kissflow, a low-code firm that specialises in modernising legacy applications.
Kissflow has seen consistent growth across all regions, with a notable surge in the Middle East over the last two years. Approximately 35% to 40% of its customers hail from its home market, but the company has a global presence, offering a Cloud-based Procure-to-Pay solution and over 50 customisable applications for business process automation.
One of the key advantages of Kissflow is its ability to cater to both simple and complex use cases. For instance, it supports loan origination in banking and end-to-end property management. This versatility sets it apart from other input platforms, as it simplifies and accelerates digital transformation.
Cost efficiency is another significant advantage. Kissflow's low-code and embedded products significantly reduce development costs, making it an attractive choice for businesses.
The usage of Kissflow solutions has yielded high returns on investment for customers. One customer, for example, achieved a 450% return on investment within their agreement, due to savings on infrastructure costs, redeployment of personnel, and overall productivity and efficiency improvement.
Kissflow's focus on empowering companies to succeed independently is a key element that separates it from the competition. This approach resonates with forward-thinking businesses like the Kanoo Group, who value Kissflow's tools that enable them to lead their own transformation, reducing dependence on external professional services teams.
The Kanoo Group, a prominent player in the Middle East, has seen benefits such as faster transformation, stronger business buy-in, less resistance to change, and ultimately, better and quicker ROI from using Kissflow. They prefer Kissflow's approach as it empowers companies to succeed independently.
Kissflow's sights are set on expanding further into the enterprise space, and it is making inroads into the oil and gas industry, both in the UAE and KSA. The company is also moving towards Agentic AI, which allows users to define the outcome they want and the AI handles the process to achieve it.
The next largest customer base for Kissflow is APAC, including Southeast Asia. Prasanna Rajendran, the Vice-President, EMEA, for Kissflow, is spearheading these efforts. Rajendran's focus is on addressing the constant challenge of legacy applications modernisation faced by CIOs and IT leadership.
In conclusion, Kissflow's commitment to simplifying and accelerating digital transformation, combined with its focus on cost efficiency and versatility, makes it a valuable tool for businesses looking to modernise their legacy applications and boost their efficiency.
