NHL Games to Increase on BetMGM following Extended Collaboration
A Peek at BetMGM's Upcoming NHL-Branded Casino Games
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Hot on the heels of the Christmas rush, BetMGM NJ Casino (and in other legal states) and the NHL extended their multi-year partnership. BetMGM now has the rights to design team and League-branded casino games and feature them during nationally televised broadcasts, as announced in a press release.
Adam Greenblatt, BetMGM CEO, couldn't contain his excitement. "Our partnership extension with the NHL allows us to elevate the BetMGM product, offering fans unparalleled entertainment centered around their favorite sport."
Branding Exposure Galore
With this new deal, BetMGM is all set to receive branding during major US television broadcasts. They'll also have "camera-visible" signage during the regular season and Stanley Cup Playoffs.
Jason Jazayeri, NHL Vice President of Business Development, shared his enthusiasm saying, "We're thrilled about our partnership extension with BetMGM. The expansion focuses on creating unique fan experiences, event activations, and media programming, aiming to deliver fresh ways for sports enthusiasts to engage with their beloved sport."
This announcement comes shortly after BetMGM launched NHL Gold Blitz, the first-ever NHL-endorsed slot game. The game features a 6-by-4 slot layout with over 4,000 ways to win. With this latest deal, the New Jersey online casino market is poised to become more diverse and exciting, offering another option for Garden State residents.
Looking Ahead: More Collaborations?
Although no specific details have been revealed about upcoming casino games or collaborations between BetMGM and the NHL, the online casino giant recently partnered with Borgata Atlantic City to launch Triple Treasure, a new slot game evidencing their dedication to delivering innovative gaming experiences[5].
The NHL has also been associating with sports betting, although there are no specific announcements about BetMGM collaborations. But keep an eye out, as BetMGM might collaborate with NHL teams or the league in the future.
For updates on potential future collaborations and new games, follow BetMGM's official announcements or news pertaining to the NHL and the gaming industry.
References
- Press Release
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- Richard Janvrin, known for his insightful casino and sportsbook reviews, provides coverage on all things gambling at Gambling.com.
- Following the Christmas rush, BetMGM and the NHL extended their multi-year partnership, granting BetMGM rights to design and feature team and League-branded casino games during nationally televised broadcasts.
- As part of the new deal, BetMGM will receive branding exposure during major US television broadcasts and have "camera-visible" signage during the regular season and Stanley Cup Playoffs.
- The first NHL-endorsed slot game, NHL Gold Blitz, was recently launched by BetMGM, featuring a 6-by-4 slot layout with over 4,000 ways to win.
- The New Jersey online casino market is expected to become more diverse and exciting with this latest deal, offering garden state residents another option for entertainment.
- Although specific details have not been revealed about upcoming collaborations between BetMGM and the NHL, the online casino giant is dedicated to delivering innovative gaming experiences through collaborations with other partners, such as the recent launch of Triple Treasure with Borgata Atlantic City.