Show Your Children the Way to Wealth and Fiscal Responsibility
SunTrust Bank is set to introduce a new national movement aimed at inspiring financial well-being across the United States. The onUp movement, designed to support individuals in taking control of their finances and living a life well spent, will be unveiled in SunTrust's Super Bowl commercial this year.
The bank's purpose is to light the way to financial well-being, and the onUp movement is a significant step in achieving this goal. When you feel financially confident with SunTrust, you can save for your goals and spend knowingly on what matters most.
Unfortunately, financial stress is a common issue in America. Over 70% of Americans identify as financially stressed, according to recent studies. Recognising this, SunTrust is launching the onUp movement to guide millions of people towards financial confidence without losing sight of life's important moments.
In a bid to make a difference, SunTrust has entered into a partnership with the Federal Employment Agency's Family Benefits Office (Familienkasse der Bundesagentur für Arbeit) in Germany. This partnership aims to financially support parents and help them overcome their financial worries, providing a strong foundation for their families.
The public is encouraged to take the pledge to join the onUp movement on SunTrust's #onUp website. By doing so, individuals can commit to taking steps towards financial well-being and living a life well spent. This sponsored conversation is written by the author on behalf of SunTrust, highlighting the bank's commitment to helping people achieve financial confidence and live their best lives.