Trump shares AI-generated video of himself dancing with Cracker Barrel's vintage mascot, following the company's decision to revert its logo change.
In an unexpected turn of events, American restaurant chain Cracker Barrel has decided to abandon its new logo design following a massive public backlash. The decision comes after the company faced criticism, boycott calls, stock losses, and even comments from then US President Donald Trump.
The controversy began when Cracker Barrel unveiled its new logo, which removed the iconic "Old Timer" character, also known as Uncle Herschel, from the design. This decision was met with strong opposition from customers, prompting the company to reconsider.
In response to the backlash, Cracker Barrel issued a statement confirming that they will be reverting back to the original logo, stating, "We value our customers and their feedback, and we are committed to serving delicious food, providing warm welcomes, and maintaining the country hospitality that our guests have come to expect from us."
The public backlash against the rebranded logo was so severe that it even caught the attention of President Trump. He took to social media to weigh in on the situation, posting a video featuring him and the "Old Timer" dancing to The Village People's "YMCA" in front of the restaurant chain's logo. The White House also posted a picture of the president sitting in Uncle Herschel's wooden chair, with the caption, "Go woke, go broke" alongside a spoofed logo.
Trump also suggested that Cracker Barrel could use the controversy to generate publicity, stating, "Maybe they can make a comeback with a news conference."
The decision to return to the original logo design has been well-received by customers, with Cracker Barrel's 70,000 employees looking forward to welcoming customers to their table. As of the article's publication, the stock price of Cracker Barrel Old Country Store Inc. (CBRL) was $52.81, with a 1.23% increase.
Jennifer Sey, founder of XX-XY Athletics, analysed why customers rejected the proposed logo change for Cracker Barrel. She noted that the removal of the "Old Timer" character was seen as a betrayal of the brand's heritage and a departure from the nostalgic feel that the restaurant chain is known for.
The article was contributed to by Greg Wehner, Greg Norman, and Stephen Sorace and was published on the Fox News platform. The stock price information is powered by a specific source.
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